Minneapolis-St. Paul Business Journal: How Talking About Your Nonprofit’s Mission can Help the People you Serve

 

At a time when COVID-19 is hitting communities especially hard, nonprofits — now more than ever — are playing a critical role in ensuring health and well-being. Whether you are in health care, human services, education, the arts or another sector, it’s important to talk about your nonprofit mission and what you are doing to help others. Why? Because the more people know about what you do, the more your services can reach the folks who need them most.

In health care specifically, operating a nonprofit health plan means being accountable to people, not just numbers. During the COVID-19 pandemic, nonprofit health plans worked across sectors to meet the needs of Minnesotans – supporting local food banks, investing in education programs and addressing the equity of care in our state. Health plans have also stepped up to waive cost-sharing for COVID-19 testing and treatment.

Read more about how nonprofits support the community in this article Minneapolis-St. Paul Business Journal.